why my brain scares me sometimes

[rone]

Why is it that Anheuser Busch hasn't started a national chain of beer pubs, à la Starbucks?

Comments

[denshi.livejournal.com]

Because Starbucks' biggest growth was in areas that had no coffee houses before - suburbia, the South, office districts, etc. Rednecks with frou-frou lattes was a very profitable idea. Busch can't do something similar, as beer distribution has pretty much 100% market penetration nationwide.