i'll take two of... whatever it is

May. 28th, 2004 12:07 pm
rone: (stop casting porosity)
[personal profile] rone

Between 101 and the South San Francisco CalTrain stop, you can see a billboard that reads,

SANCTURA

trospium chloride tablets

Coming Soon!           

So... what the fuck? Is this the future of drug ads? Tantalize consumers with the promise of a pill that will become available eventually that will treat an unspecified malady? "Say, doc, i saw this billboard, and you'll let me know when it comes out, right? `Cause i gotta have it!"

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